How Farm Journal is advancing digital operations with Naviga Ad

Aller Media Case StudyFarm Journal is the leading provider of agricultural content in the United States. With its continued rapid growth, the standardization and simplification of its digital operations quickly became a necessity. Through Indigo Trigger, a company that specializes in consolidating technology for media companies, Farm Journal began an evaluation of a number of different Lead-to-Cash platforms and ultimately selected the solution that would transfer their entire eco-system: Naviga Ad.

Read to find out how Farm Journal standardized and simplified its processes to grow its sales funnel while deprecating hundreds of spreadsheets.