Decades after the internet disrupted traditional media and made free content the norm, the events of 2020 have pushed subscription revenue back into the forefront for many publishers. This means that publishers must continue to support their print subscription and ad revenue streams in addition to monetizing digital content.
And while supporting this dynamic may seem overwhelming, it's easy to do with the right platform and omni-channel content plan.
In this new white paper, industry experts discuss:
- How 2020 shattered resistance to paywalls and premium content
- How omni-channel strategies help publishers manage the delicate balance between print and digital
- How to efficiently put the right content in the right place to meet consumer demand
Read the white paper to learn more!